What is a blog?
This is a blog!
The term blog is a shortened form of the original name “web-log”. Essentially an online diary, a place where an ordinary individual can type their thoughts on a webpage and publish it for the world to see. A “log” of their thoughts, actions, insights, exploits etc. placed on the “web”…”web-log” and in turn shortened to simply “blog”.
A blog can be used by anyone to share anything with anyone. Some people use it to catalogue their life in much the same way you might keep a personal diary. Others use it to voice their opinions in a given area such as politics, relationships or travel.
Most recently businesses have gotten in on the action using the medium as a way to educate, share product information, raise brand awareness, generally entertain or create interest in their brand by delivering information of interest from within their field.
That’s pretty much it in a nutshell, a blog is intended to be a more personal way of communicating. A little less sterile than your typical website, a place you can inject some personality and creativity in content message that might not be appropriate on a typical website.

Hipolito M. Wiseman
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